2025 Pet Nutrition Trends: What UK Pet Owners Are Demanding
The UK pet nutrition market is experiencing unprecedented growth, with pet owners becoming increasingly conscious about what they feed their beloved companions. Recent market research indicates that 78% of UK pet owners now prioritize natural, high-quality ingredients over price considerations.
Key Trends Shaping 2025
Plant-based alternatives are gaining traction, with a 45% increase in demand for vegetarian pet food options. Additionally, personalized nutrition plans based on individual pet health assessments are becoming mainstream, with subscription services reporting 200% growth year-over-year.
Functional foods enriched with probiotics, omega-3 fatty acids, and joint-supporting supplements are no longer niche products but expected standards in premium pet nutrition lines.